Truck Cleaning Tools
User Researcher, Prototyper
I created an kit of cleaning tools with a multidisciplinary team (designers, engineers, and marketers) for the International Eagle brand truck. The company tasked us with designing a lifestyle product that would improve brand recognition. We followed a rigorous design process that included ethnographic research with truck drivers, brainstorming opportunities, gathering feedback, and testing prototypes. I advocated that the team rent a U-Haul truck and gain experience cleaning a truck ourselves, rather than solely asking truck drivers about their cleaning needs. Based on this experience, I created a wipe holder that combines the wet cleaning power of a wipe and the conformity of a sponge with the stability of a rigid grip. The kit improves brand recognition because truck drivers use the product at truckstops within view of other drivers. Patent pending.
This work was a part of Carnegie Mellon's Integrated Product Development class, which inspired the book Creating Breakthrough Products. My team included students from design, engineering, and the MBA program.
Interviewing truck drivers